CRM Intern (Summer 2025) Job at L'Occitane En Provence, New York, NY

enhWdnptMkN3cS9yeGsvek16bjNOYUJaL1E9PQ==
  • L'Occitane En Provence
  • New York, NY

Job Description

JOB SUMMARY:

The CRM Intern will be playing a strategic dual role. She/he will be responsible for helping to coordinate and execute the day-to-day retention marketing planning and execution. She/he will also be supporting day-to-day activities for the relational email journey, direct mail channel and marketing SMS, and the end-to-end development & implementation of campaigns for North America.

This is an incredible opportunity to join a dynamic team that drives e-commerce & retail growth as well as customer retention, through the development of impactful & innovative campaigns.  The role entails creating and executing direct mail, relational email and marketing SMS campaigns and promotional plans for North America. Assist with executing our retention marketing strategy targeted to ultimately drive-up bottom-line engagement. (Including, email, sms, clientele, and direct mail).

The ideal candidate is creative with exceptional multi-tasking, project & time management, technical and analytical skills.  

JOB RESPONSIBILITIES:

RELATIONAL EMAIL
  • Work with the team to develop and implement email marketing strategies
  • Assist in the creation of monthly reports using different web analytics tools and provide insight/recommendations
  • Learn all about a variety of email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns
  • Perform Q/A for outgoing campaigns
  • Undertaking studies on competitor research and consumer behavior
SMS
  • Collaborate on calendar detailing campaigns and communications to support ecommerce and drive to store
  • Drafting proposals (customer acquisition / loyalty) for weekly and monthly sends
  • Assisting in preparing and presenting campaign results
  • Undertaking studies on competitor research and consumer behavior
DIRECT MAIL
  • Assist in the development of creative briefs based on key campaign objectives and business goals, positioning, and overall CRM strategy
  • Assist with weekly & monthly tracking, measurement, and performance analysis of Direct Mail campaigns
  • Report on relevant competitive trends (customer strategies, DM creative and branding, marketing & digital trends)
KEY PERFORMANCE INDICATORS:
  • Accuracy & relevancy of marketing campaign and project output
  • Contribution in creating customer journey /life cycle marketing strategy
  • Customer database retention
  • Ability to meet deadlines to thrive in a fast-paced work environment
  • Support sustainability initiatives
REQUIREMENTS:

EDUCATION:
  • BA / BSC in Marketing required / Masters preferred
EXPERIENCE:
  • BA / BSC required
  • A solid mix of analytical and creative skills
  • Must be proficient in MS Word, MS Excel, PowerPoint
  • Should be a self-starter/autonomous, able to multi-task/project management, work under pressure and prioritize
  • Performance driven with strong attention to detail
  • Knowledge of ESP software and/or SMS provider preferred. (E.g., Responsys, Adobe Campaign, ExactTarget, or Silver Pop, Salesforce)
  • Customer loyalty/customer first approach
SKILLS:
  • BA / BSC required
  • A solid mix of analytical and creative skills
  • Must be proficient in MS Word, MS Excel, PowerPoint
  • Should be a self-starter/autonomous, able to multi-task/project management, work under pressure and prioritize
  • Performance driven with strong attention to detail
  • Knowledge of ESP software and/or SMS provider preferred. (E.g., Responsys, Adobe Campaign, ExactTarget, or Silver Pop, Salesforce)
  • Customer loyalty/customer first approach
PHYSICAL & TRAVEL REQUIREMENTS:
  • N /A
BENEFITS INCLUDE:
  • Competitive Compensation
  • School Credit Offered
  • A warm, open, fun, and friendly work environment
  • Generous L’Occitane employee discounts
  

All Applicants:

United States Applicants Only:

Job Tags

Summer work,

Similar Jobs

Domino's Franchise

Delivery Driver Job at Domino's Franchise

 ...Description Domino's Delivery Experts are the face of the...  ...be 18 years or older Valid Drivers License 2 years driving experience...  ...hour Schedule: ~10 hour shift ~8 hour shift ~ Weekend...  ...: Day Shift (Preferred) Night Shift (Preferred)... 

Earthborne, Inc.

Heavy Duty Truck Mechanic Job at Earthborne, Inc.

Who We AreEarthborne Trucks and Equipment has proudly served Warrington, Philadelphia, and surrounding areas for over 45 years. Over...  ...stocked parts counter, serving customers with all makes and models of heavy equipment and heavy-duty trucks alike.As a family owned and... 

Baylor College of Medicine

Medical Assistant II Job at Baylor College of Medicine

 ...s Comprehensive Healthcare Clinic is seeking an experiencedMedical Assistant who is proficient in delivering high-level patient care in a...  ...support the clinic / departments goals for quality, patient experience, patient safety and/or efficiency. Sorts and distributes... 

Byrne Construction Services

Project Manager Job at Byrne Construction Services

 ...This is an experienced management position within field operations.This employee must have...  ...proven work experience as an assistant project manager in the construction industry showing...  ..., insurance coverages and other legal aspects of the industry. ~ Understanding... 

SpecialCase

Junior Data Analyst (Remote) Job at SpecialCase

 ...must be driven and well-organized, with strong learning abilities and be open to creative problem-solving activities. This is an entry level role requiring the individual to have the aptitude to learn and to participate in the activities related to cybersecurity incident...